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Boudin

Brand Identity by Primo Angeli for Boudin , Boudin with Primo Angeli Design , . The Boudin poster was not part of the original graphic design program that I had developed for this French bread bakery in San Francisco. It was a few years later that I had decided to finally produce this commemorative poster and a signed limited edition, under the copyright assigned to me in 1975, to memorialize this fabulous and original San Francisco product. The graphics were very closely attuned to my personal aesthetics and feeling for San Francisco. Today, the poster, printed in eight colors by Jack Miller’s lithograph company, continues to be a pictorial taste reference of a unique handmade product complementing its bakery, people, and city. As a design achievement, I consider this one of the finest and most memorable pieces in my portfolio. It has maintained its freshness and longevity into the millennium and has found its way into many international museum and private collections.

project type: Brand Identity , Packaging , Logo

Client: Boudin

Brand: Boudin

Agency: Primo Angeli Design

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Updated 3 months ago
Project Description

The Boudin poster was not part of the original graphic design program that I had developed for this French bread bakery in San Francisco. It was a few years later that I had decided to finally produce this commemorative poster and a signed limited edition, under the copyright assigned to me in 1975, to memorialize this fabulous and original San Francisco product. The graphics were very closely attuned to my personal aesthetics and feeling for San Francisco. Today, the poster, printed in eight colors by Jack Miller’s lithograph company, continues to be a pictorial taste reference of a unique handmade product complementing its bakery, people, and city. As a design achievement, I consider this one of the finest and most memorable pieces in my portfolio. It has maintained its freshness and longevity into the millennium and has found its way into many international museum and private collections.

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